VCC looks
for three key ingredients in a prospective partner:
(a) management/execution ability
(b) competitive/unique product or service and
(c) good return on investment
The primary importance is good management.
When most VCs make an investment, they have no intention
to run the show. Far from it, one of their key criteria
for an investment is the present management's ability
to execute the company's business plan and realize
the increased shareholder value. It is also crucial
that you have a compelling value proposition that
addresses a very real market demand. You will need
to demonstrate that your product or service has been
tested, and is superior to anything out in the markets,
whether it is much cheaper, faster, more efficient
or just plain better.
Finally, VCC is in the business of making good returns
for the funds they manage. Your company or project
must map out a clear exit strategy and a realistic
projection of where you intend to be 2-3 years from
now while addressing most of the risks inherent in
your business. You need to show that the investment
they make today will have a very realistic chance
of making significant returns in the future. VCC's
role in this partnership would be to complement areas
in which you lack the skill or knowledge to execute
on your own, particularly in financial, legal and
business development issues.